Immersive 3D video
Immersive 3D video for surgeons and nurses designed to celebrate the 20th anniversary of an iconic medical device.
Year: 2020
Our expertise
Medical. Creative. Technical.
The background
This iconic medical device has been used for several decades in laparoscopic surgery, and its many advantages have helped to forge a solid reputation in the field.
The challenge
Modernize the presentation of the medical device to mark its 20th anniversary.
The solution
We created a realistic 3D model of the device to offer complete freedom of movement and presentation.
To highlight the customer's key messages, we developed a concept based on shadow play to emphasize the product's advantages, in line with the graphic charter.
The video is shown at events, team meetings and customer presentations.
Link to the video
